If you are thinking about or are in the midst of creating a direct selling or MLM company, you may be wondering if you need a business plan. A business plan is like a road map to a specific destination. You’re more likely to get to your destination if you have a map (or GPS!)…
Everything You Need To Know About Creating A Unique Selling Proposition
Differentiation is the key to successful marketing. A Unique Selling Proposition is one or more unique selling points. Creating a USP is work, work best accomplished by completing an exercise. Don’t worry, it’s fast. Start by grabbing a pen and a piece of paper. Then, watch our short video while jotting down a few questions…
How Important Is A Company Story?
What makes a good company story? Often when we begin working with party plan and network marketing companies, we ask them to tell us their story which includes how they got to this point. During the process, we begin to see some interesting points that seem to be consistent in each of their stories. What…
Ask Victoria: How Do Direct Selling Company Owners Communicate Their Vision to Staff and Independent Representatives?
Walt’s nephew, Roy Disney, said, “It’s not hard to make decisions when you know what your values are.” As the owner of a network marketing or party plan company, you probably want everyone to share the vision you have for your company. How do you do that? It’s best to start by defining your values. …