If your product is applied to the outside of the skin or taken internally, you should consider packaging your product in sample sizes, so that prospective customers and representatives can experience your product without having to purchase a full-size container of it.
Watch our video to learn why you should offer samples, how to price samples, if your samples should be sold at company cost, and whether you should pay a commission on them.
How To Price Samples
Samples should always be priced at a higher cost per dose than the full-size product. Your representatives will decide whether to sell samples or to give them away to prospective customers.
Should You Pay Commissions On Samples?
Good question. My answer is “yes.”
As a compensation plan expert, I advise my clients to pay compensation upon all products sold because whenever you don’t, you will discourage the sales of the non-commissionable products. The only exception to this advice is your required starter kit.
If an independent representative earns money when downline representatives buy or sell product A but not product B, the sales of product B will suffer. If product B is a sample-size product that you, the company, want your representatives to buy, the last thing you want to do is discourage the sale of it.
For a refresher on compensation plan behaviors, read 12 Key Behaviors For Good Compensation Plans.
If you have more questions on this topic, give us a call at 503.244.8787. We can help you.
Jay Leisner, the President of Sylvina Consulting, is a top compensation plan and direct selling expert, a trusted adviser to new and established network marketing and party plan companies. For more than 30 years, Jay has enjoyed assessing and improving network marketing, party plan and referral marketing companies across the globe.
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