On October 11-12, 2018, direct selling company owners and management team members will come to Franklin (Nashville), Tennessee to learn more at the 21st Direct Selling Edge Conference. The knowledge they will take home will be priceless. Did you know that the short-term and long-term success of your company depends on how much you…
How To Be A Good MLM Software Client
It is so easy to complain about your MLM software provider or internal programmers, but it’s very hard for them to consistently meet your expectations. Have you ever wondered what you can do to be a better client? The good news is that there is a lot you can do that will help you and…
Master Distributors: Should You Have One?
A master distributor is a person you put at the top of your genealogy, the one in whose downline every other independent representative will be placed. Master distributors are optional. Should your company have a master distributor? In this video, I’ll explain the pros and cons of such an arrangement. Then, you can decide what’s…
Direct Selling Edge Conference
If you’re looking to build your network marketing or party plan direct selling company faster, you need to be at the next Direct Selling Edge Conference. It’s coming up soon. You may be asking yourself, “Why should I go to this conference?” I’ll tell you why… Have you considered the power of just one new great…
Compensation Plan Mistakes
At our Direct Selling Edge Conferences for new and established network marketing and party plan companies, I present two sessions on compensation plans. Toward the end of the second segment, I share with the attendees eight common compensation plan design mistakes. These are very important, so I am sharing them with you now. Common Compensation…
The Golden Rule of Direct Selling
Everything worthwhile seems to have a rule attached to it. When I was a child, the golden rule I learned was “Do unto others as you would have them do unto you.” Treat everyone as you would like to be treated. I liked that rule because it felt good to be good. Later, I learned…
Who Should You Hire First?
Recruiting is like collecting thousands of rocks, looking for a few that will contain gold. Hiring employees is like looking for one special rock. When you are starting a new direct selling company, you know you are going to need to hire employees. What types of people should you be hiring? Who should you hire…
Are Simple Compensation Plans Safer?
As a compensation plan expert, I am often asked if simpler compensation plans are safer. Given the FTC regulatory actions in the last few years, I understood why I am asked this question more often than before. This is an important question with an even more important two-part answer. My Two-Part Answer What’s Wrong With A…
To Succeed In Direct Selling, You Need An Edge
On your journey to build a great direct selling company, you will face numerous challenges. To survive and prosper in this industry, your company needs to have an edge. That is why in 2011 MLM Attorney Kevin Thompson and compensation plan expert Jay Leisner created the Direct Selling Edge Conference to provide you with action steps you…
All Customers Are Not Alike
“All animals are equal, but some animals are more equal than others.” This is the line I remember from the book, Animal Farm. Substitute customers for animals and you’ll be good. Customers who purchase more frequently and spend more money have a greater value. Preferred Customers All customers are not alike. Watch this video to…
Compensation Plan Changes: Winners and Losers
If you are thinking about changing your direct selling company’s compensation plan you need to know about the inevitability of winners and losers. Winners are the people who are going to earn more as a result of your changes. Losers are those who will earn less. Why Have Losers? Whenever a compensation plan is changed,…
Direct Selling School For Companies – September 2014
If your direct selling, party plan, or network marketing company is new or young, the Direct Selling Edge Conference on September 4-5, 2014 is the place to go for answers and education. Come to Nashville to go to school to learn how to start and grow your party plan or network marketing company. This two-day educational…