If you have an established direct selling or referral marketing company with annual sales of $50 million or more, you are likely to attract top leaders because you have a proven track record. But what if you’re new or your annual sales are less than $50 million? To attract top leaders, your track record isn’t…
Have You Visited Our Vimeo Channel?
Sylvina Consulting is a publisher of great educational content for new and established direct selling, network marketing and referral marketing companies. In addition to their top-rated 250-page book, Start Here: The Guide To Building And Growing Your Direct Selling Company, and their Amazon Kindle e-book MLM Software: What You Need To Know, Sylvina Consulting also…
The Best Measurements For Predicting Your Growth: Video
Direct selling companies measure their businesses in many ways. While monthly sales are a good measure of company month-to-month or year-to-year performance, it isn’t the best measurement for predicting the future. The best measurement for predicting the future of a direct selling company is the number of leaders in your sales force. This is because…
Why You Should Read Our Book
What is… a map to get to your gold? a bible for all direct selling companies? a consultant in a book? the most valuable $300 you’ll ever spend on your business? Our “Start Here” book is all of these and more. If you are starting or growing a network marketing or a party plan company,…
What Should I Do About Leaders Who Stop Leading?
Leaders are so important to the success of all direct selling companies. They sell more, recruit more, and stay active in the business longer than the average representative. That’s the good news. The bad news is that, eventually, all leaders stop acting like leaders. Why? There are many reasons and there is a lot you…
Wisdom: Even The Best Teams Have A Coach
Did you know that top-performing athletes have difficulties seeing their own mistakes? Unfortunately, the same can be said for direct selling executives. All top-performing athletes each have a coach. Do you have one?
Tuning Your Company
Like an orchestra, a direct selling company is composed of many instruments, each of which must do its part to produce the desired result, a symphonic success! When one or more elements are in need of tuning, the performance of the whole company suffers. Are your company’s instruments tuned for success?
Measure and Take Action!
Operators of direct selling companies need an accurate set of gauges for measuring the business. We call these measurements “Key Operating Indicators.” Without them, you will be flying your business partly in the dark! Key Operating Indicators are the most important measurements of your business. Direct selling owners and executives use these metrics to run…
Ask Victoria: What Should I Do About Leaders Who Stop Leading?
Leaders are so important to the success of all direct selling companies. They sell more, recruit more, and stay active in the business longer than the average representative. That’s the good news. The bad news is that, eventually, all leaders stop acting like leaders. Why? There are many reasons and there is a lot you…
Improve Your Business!
Before you can improve your party plan or network marketing company, you should first assess your business. This first step is very important. Step One: Assessment An assessment is an evaluation. An evaluation includes taking the right measurements. In our work as MLM consultants and party plan consultants, we use a set of Key Operating…
The Best Measurement for Predicting Growth
Direct selling companies measure their businesses in many ways. While monthly sales are a good measure of a company’s month-to-month or year-to-year performance, it isn’t the best measurement for predicting the future. The best measurement for predicting the future of a direct selling company is the number of leaders in your sales force. This is…
How Are Direct Selling Executives Just Like Airline Pilots?
Just like an airplane pilot, operators of direct selling businesses need to have an accurate set of gauges. Do you have all the information you need to run your business? If not, you’re flying partly in the dark!